Freight trucking startup Shipwell gets a $10 million boost

Shipwell, a startup pitching a marketplace for domestic ground shipping and fleet and cargo management services for freight trucking companies, has raised $10 million in a new round of funding. A booming American economy coupled with failing infrastructure and a low-margin business reluctant to adopt new technologies have put stress on domestic logistics companies in the […]

Shipwell, a startup pitching a marketplace for domestic ground shipping and fleet and cargo management services for freight trucking companies, has raised $10 million in a new round of funding.

A booming American economy coupled with failing infrastructure and a low-margin business reluctant to adopt new technologies have put stress on domestic logistics companies in the $900 billion market for U.S. trucking services.

Shipwell combines a marketplace for shippers to connect with freight companies and online tools to manage those shipments. In effect, the company is pitching a version of the proprietary logistics management toolkit that has made Amazon so successful, to any retailer or outlet. 

We coordinate the freight, we pay the truckers, we help optimize the fleets,” says Shipwell president and co-founder, Jason Traff. 

Those services — and the company’s growing business among small and medium-sized suppliers to the construction industry — brought the Austin-based company to the attention of Fifth Wall Ventures, the Los Angeles based investment firm whose limited partners are among the biggest construction companies in the world.

For Fifth Wall the opportunity was clear. “Shipwell’s full-service, digitized brokerage platform can streamline the way many of our Anchor LPs and portfolio companies approach large-scale freight shipping,” the firm’s principal — and newest Shipwell board member — Vik Chawla wrote in a blog post announcing its most recent deal.

Fifth Wall led the company’s Series A round, which also included the new investor Global Founders Capital and previous investors First Round Capital, Base 10 Ventures, Capital Theory and Village Global .

The company’s business isn’t for big shippers that deal with thousands of shipments per-day, but rather the small and medium sized businesses that spend $100 million or less per-year on freight. And the small-fleet shipping companies that make up the bulk of the industry.

“In addition to the obvious use case for Shipwell customers who own warehousing, landlords can use Shipwell to become effective facilitators for their tenants,” according to Chawla. “Some Anchor LPs [the limited partners that provide capital for Fifth Wall to invest] are already engaged in this shipping ecosystem on behalf of their tenants, while others act as transport hubs. Beyond these, however, there are easy tie-ins within a number of key categories of Fifth Wall Anchors [sic] that regularly ship or receive freight—developers, of course, but also retail, office, homebuilding anchors.”

“We focus on the longer tail. If you are doing $50 million in freight per-year then you’re doing dozens of shipments per week,” said Traff. “Most of our freight is less than a truckload or a full truckload freight and it’s more long-haul.”

It hasn’t been a straight road for Traff and his co-founder Gregory Price. Traff originally got the startup bug in Asia, where he launched a company that would sell low-cost copies of old masters paintings. When he sold that business he moved back to the U.S. and pitched an idea to Y Combinator that eventually became Leaky, a car insurance company.

When Leaky shut down and its business was acquired by Navion in 2013, Traff moved to Austin to figure out his next move.I t was there that he ran into a fellow Massachusetts Institute of Technology alumnus named Greg Price and the two began hatching schemes for the company that would become Shipwell.

The two men began planning the business in 2016 and only launched the service in the beginning of this year. “Supply chains were very complex and there was a lot of building to do,” Traff said. 

Shipwell makes money by charging a commission on freight services and fees for its freight management software platform.

Ultimately this could create a new model to unify a fragmented industry. “This connective approach makes all of the difference in an industry with so many small companies at play,” Chawla wrote. “A surprising 89% of freight trucks in the U.S. are owned by carriers with fewer than five total trucks, and 99% of freight carriers possess fewer than 10 total trucks in their fleet. Despite the big business of freight shipping in the U.S., it’s actually a fragmented market of small businesses.”

 

Here are the companies that pitched in Startup Battlefield MENA

Today in lovely Beirut, Lebanon TechCrunch held its first Startup Battlefield in the country. Over 700 people watched the show on site, which featured speakers from throughout the Middle East and 15 startups competing in Startup Battlefield. A winner will be chosen at the end of the day and they will walk away with a […]

Today in lovely Beirut, Lebanon TechCrunch held its first Startup Battlefield in the country. Over 700 people watched the show on site, which featured speakers from throughout the Middle East and 15 startups competing in Startup Battlefield.

A winner will be chosen at the end of the day and they will walk away with a $25,000 prize. As of this post’s publication, a winner has not been picked.

What follows, is each company’s Startup Battlefield pitch in the order that they appeared on stage.

[Please note: Videos will be added to this list as they become available]

Startup Battlefield Competition – Flight #1

BuildInk

Real estate construction firms nowadays are struggling to keep up with the fast-moving pace of technological advancements in order to fulfill the market constantly changing demands. Buildink is offering a revolutionary solution for construction firms, via a scalable and mobile friendly Cable Robot Concrete 3D printer and Signature Concrete Mixture. Concrete 3D printing will not only open the space for unlimited architectural designs, it will also reduce the overall construction cost.

Harmonica

Harmonics is the leading marriage making app in MENA that not only match singles but also help them build healthy relationships. Launched in Cairo with a unique matching algorithm of one match at a time, powered by a strong team of phycologists, managed to reach a 100,000 user base in only few months.

Material Solved

MaterialSolved is a data visualization software for chemical/nano compounds. MaterialSolved helps scientists and scientific illustrators create complex scientific 3D models, static illustrations, and animations in an efficient way. Unlike general purpose graphics and visualization software, we use a new model that merges several algorithms to achieve significant time and cost reduction and make many visual representations possible.

MoneyFellows

MoneyFellows enables access to interest free credit and helps savers to easily reach their saving goals. We do this by digitizing the traditional ROSCA model (Rotating Savings and Credit Association).
How it works:
1- Group of people joins together to contribute a fixed monthly installment into a common pot.
2- Every month one of the users takes the whole pot as a payout.
3- Circle ends when all circle participants gets his/her payout once.
4- Circle is then usually repeated with the same group of people over again.”

Neotic AI

Neotic.ai created auto-traders for financial markets, giving the opportunity for everyone to use advanced technology to get higher returns on their savings. In other words, Neotic users can find ready to use, plug and play, live tested, AI powered trading strategies and deploy them directly on the broker account without writing any single line of code.

Startup Battlefield Competition – Flight #2

Naturansa

Naturansa produces high-quality protein from edible insect grown through pre-consumer food waste decomposition. We have built scalable technology that produces insect year-round which then get converted into a protein powder. We currently use our product in pet food market, but our target is to move into human consumption and solve major environmental problems that are present in current protein production.

IT Grapes

IT Grapes is a precision farming platform composed by an internally developed hardware for smart monitoring of environmental data and control of in-field equipment, combined with an online hub that gives access to federated data for selected actors of the agricultural sector in order to help farmers, taking the right decisions and improve the decentralized intelligence included in the in-field devices.

IN2

IN2 is a sports and activities platform that aims to streamline the activity organization process. Whether it’s fitness, sports, music, or other activities, IN2 makes planning and participating in activities a much more enjoyable experience. It does that by empowering businesses & organizers with management tools and connecting them to the relevant stakeholders

Seez

Seez is a mobile app that reduces the time people spend searching for a car from 17 hours down to a few seconds. By fully automating your search, seez uses its AI chatbot, Cesar, to scan all sites, identify the seller, and even negotiate the price down for you. This way you will see all cars for sale in your country and the final price of each car.

Autotell

AUTOTELL is revamping driving experience, Our aim is to give you the right advice at the right moment, helping you reduce consumption, get the maximum return out of your car by providing you with the remote monitoring, detecting faults on road, have an access to an automotive Eco-system and getting instant advice whenever needed through AI personal assistant 24/7.